FTC: Tapjoy’s deception settlement has implications for Apple and Google

The Federal Trade Commission said today it settled allegations that Tapjoy misled its customers and game developers over the rewards they were promised by completing its advertising offers.

In a statement from commissioners Rohit Chopra and Rebecca Kelly Slaughter, the FTC said Tapjoy failed to properly police its mobile gaming advertising platform, cheating developers and gamers out of promised compensation and awards. They said the “explosive growth of mobile gaming has led to mounting concerns about harmful practices, including unlawful surveillance, dark patterns, and facilitation of fraud.”

In a signal that indicated its larger interests, the federal commission said it

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